Author: Ifeoluwa Oseni

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Chidi Nwaogu CEO of Publiseer

Chidi Nwaogu is a serial Internet entrepreneur, computer programmer, Westerwelle Fellow 2019, Yunus&Youth Global Fellow 2019, SensX Fellow 2017, recipient of OD Young Person of the Month Honour (for Nov. 2018), winner of Startup World Cup Nigeria Regional Competition 2019, first place winner of OD Impact Challenge 2018, a shortlisted candidate for Forbes Africa 30 Under 30 2019, and a finalist for the Halcyon Incubator’s Fall 2019 Fellowship. Chidi Nwaogu was the first person to tell his story at InterviewStories. You can read his Interview by clicking this link. Chidi Nwaogu application for Guinness World Record was recently accepted under the title Longest credit on a book. He talks about how his application, how he is able to achieve this, how his traveling does not affect his business and a lot more.

Can we know you?

I am Chidi Nwaogu, I started my entrepreneurial journey when I was 16 with the creation of 9ja Boi Interactive, a video game development company. Today, I am a Co-founder and CEO of Publiseer, a digital publisher for African Creatives, described by Konbini as “one of the largest digital publishers in Africa” and identified by IFC as one of the startups “that could speed up innovation in Africa.” Publiseer was listed in ModernGhana’s “List Of 10 African Innovations For January 2019”.

Chidi Nwaogu about to set a guinness world record
Chidi Nwaogu To Setting A Guinness World Record

I was selected by World Youth Forum to participate at The Arab and African Youth Platform 2019 in Aswan, and by Mastercard Foundation to participate at Africa Youth Works Summit 2019 in Cape Town. My startups have been featured on several online and print media publications, like Africa Business Review, TechCrunch, IT News Africa, Konbini, PC Tech Magazine, Ventures Africa, and Ventureburn, for their strides in the tech ecosystem.

Since I was 19, I have co-founded, grown and sold two Internet companies, including LAGbook, a social network that garnered over 1-million registered users within three years. As a programmer, I started learning how to code since I was 13. Today, I am proficient in 5 programming languages, with JavaScript and PHP taking the lead.

Meet Chidi Nwaogu an author, CEO and co-founder of several startups

Nwaogu began public speaking as a keynote speaker at IT Leaders West Africa Summit 2012, where he gave a 30-min lecture on the role of social media and mobile in developing nations. Today, Nwaogu speaks at several summits, conferences, and seminars around the world.

Why is Chidi Nwaogu trending in Nigeria right now?

Trending? I had no idea the name was trending. Or maybe because I’m outside Nigeria more often these days.

It is said that you broke a fresh Guinness world record. How did you achieve this?

It is a record for the longest credit on a book. It’s a single book with a credit section with at least 10,001 names of real people who have given their consent to be credited. I posted on LinkedIn to get the consent of 10,001 people and ended up with over 21,000 people’s consents.

Chidi Nwaogu driving his point to his audience

It is a record for the longest credit on a book. It’s a single book with a credit section with at least 10,001 names of real people who have given their consent to be credited. I posted on LinkedIn to get the consent of 10,001 people and ended up with over 21,000 people’s consents.

What was the previous Guinness World Record or is it a fresh Guinness World Record?

It’s a fresh record. The Guinness World Record has a list of fresh records and already broken records. The longest credit on a book is one of the fresh records Guinness World Record has that hasn’t been broken before, so I took on the challenge.

How did you get to know about the record?

I checked out the Guinness World Record official website and went through the list of records unbroken and broken. And the longest credit on a book took my interest since I’m a writer and a publisher as well.

Are you not supposed to be interested in entrepreneurship as an entrepreneur instead of breaking world records?

I like challenges and that’s why I got into entrepreneurship. The Guinness World Record was another challenge and I took it on.

How did you know you could break the record? Many people have tried to break Guinness World Record but failed.

A lot of people have tried breaking Guinness World Records and failed. I wasn’t 100 percent certain that I was going to break the record. I had my reservations but if we all held back when trying to accomplish something great because we are unsure of the result, then nothing great will be done. According to Nelson Mandela, you never know it’s possible until it’s done. If I fail trying to accomplish something great, at least I try to make sure I learn a thing or to from it and try again. You are never a failure if you don’t quit. Failure is success when you learn from it and try again this time, more intelligently

Chidi Nwaogu

How did you apply for the Guinness World Record?

The Guinness World Record website has an application form to apply for any record. You just have to apply to break any record, and the Guinness World Record will get back to you if your application request was granted or not. It usually takes about 8 weeks for them to revert if a request to break a record was accepted or not

What criteria do you need to apply for any record?

The reason why you want to break the record, how you will positively impact your community while doing it, and most importantly the steps you’ll take to break the record. If they believe these, then your application will probably be accepted

Do you need to pay to apply?

No, you don’t. It’s solely based on merit. However, if you want the review process to take a week and not eight weeks, then you can pay a small processing fee

How did you go about breaking the record?

I made a post on LinkedIn asking for the consent of at least 10,001 people to include their name as credits on my book. I asked them to comment “count me” to indicate their interest and got 21,000+ comments asking to be part of the credits

How long do you think your record can last considering people can get more on other social media like Instagram in a week?

I don’t know how long I will keep the record. What’s most important to me is that I wanted to break it and I did. Someone surpassing my record is normal. It shows that the world is getting better. Henry Ford manufactured the first commercial car. However, people manufactured better cars afterwards. It didn’t make Ford think his invention was surpassed. It only shows that the world is advancing and that’s good for me. It’s not all about me. It’s all about us.

Is the book that will win the longest credit on a book already out?

Not yet. But it will be out this quarter. Publiseer is the publisher of the book. That’s my publishing venture. The title of the book is “10 Laws of Finding the Right Co-founder”. It’s a book that outlines the qualities of a good co-founder and the strategies you need to adopt in order to find and keep the right co-founder.

Chidi Nwaogu Author of 10 Laws of Finding the Right Co-founder

Are you the only one trying to break this Guinness World Record?

Yeah, so far, that I’m aware of.

Have you reached out to Guinness World Record after getting the credits on the book from LinkedIn?

Yes. They are looking forward to the book.

Tell us some records that you have previously set already?

This is my first place breaking the Guinness World Record.

What of other records?

We have records broken by Wizkid, Pinkie Debbie, DJ Obi and Kaffy. But I don’t know the title of the records they broke. But I’m sure if googled, you could know more about the individual records

Do you know you will be paid yearly for holding a Guinness World Record?

That’s untrue. The Guinness World Record doesn’t pay any record holder. I confirmed this from the committee. I think this is just a false perception of the Guinness World Record that has existed over the years.

What other false perception do people have about Guinness World Record that you know?

That they receive 2million dollars on breaking the record. Which is completely untrue.

What do record owners get apart from breaking the record?

They get a certificate from the Guinness World Record to show that they are officially recognized as the record holder. This can be added to your resume to indicate that you are an achiever that gets the impossible done when you put your mind to it. The Guinness World Record is more of an ego booster. It’s not a get rich scheme.

Do you enjoy travelling?

Yeah, I do, and that’s why I travel a lot.

Does your company Publisher pay your travelling expenses or the programmes you attend?

No, all of them are fully funded by inviting organizations.Travelling for me puts things into perspective. It allows me to realize that there are far bigger things that my problems. Travelling allows you to see that the world is not always about you. It allows me to see how other people live and what they have to deal with on a daily basis.

Chidi Nwaogu, a Westerwelle Fellow 2019.

Travelling has humbled me and has broadened my perspective in so many ways. Travelling has given me a sense of gratefulness for the modern day comforts that I am able to enjoy, which billions of people out there cannot.

How do you get these invitations?

I apply for some opportunities, while some reach out to me. Like I will be in Kenya next month and Cape Town by October, thanks to the invitations of IPA and Mastercard respectively.

How can people get access to these opportunities as most of these opportunities are quite hard to come by?

I don’t know how often people get these opportunities. People write to me asking how I got in and how I can help them too. I often share my application answers with them to aid them in their next application. I know it’s hard to get in, but I guess that I’ve been blessed to get into so many.

Chidi Nwaogu CEO of Publiseer

Does your travelling not affect the management of your company?

Not at all. I’ve got a good team putting everything in place even when my phone is on airplane mode

How can a leader have a good team?

Pick them wisely. People whose strengths compliment your weaknesses and vice versa. People you can coexist in the same place and thrive

For the first time, not completely, but you will have a clue if you two will be able to work together.

What should people expect of Chidi Nwaogu in the next five years?

I don’t know. I’m just working hard to be better than the man I was yesterday. However, there is one thing I know for sure, that in five years time, I will be 500% percent better than the man who granted this interview. And I will read this interview and smile and remember my humble beginnings.

Do you have any other thing to say?

When the journey gets tough, remember why you started the journey.

Adeshina Benjamin CEO of Jaminluxury

Many of us do not know the importance of wrist watches. We believe since we have our gadgets, we can always use our device clock to check the time which is not supposed to be. Adeshina Benjamin talks with us at InterviewStories about watches and how his love for jewelries made him to start Jaminluxury.

Can we know you?

My name is Adeshina Benjamin, a student of the University of Ibadan. Linguistic and African Language Department.

What do you do?

I deal with classy and luxury wristwatches, bracelets and rings for both male and female. I am basically a business person.

Jaminluxury Wrist Watch
Jaminluxury Wrist Watch

Why do you deal with accessories?

I love jewelries. I really admire it on people. Your dressing is not complete without any accessories. It helps to spice it up. For the love of jewelries that why I deal with classy wristwatch.

Why classy wristwatches and not the regular ones?

Though my first wristwatches were regular watches that you could get from all these Aboki’s. I needed something different and unique. Wristwatches that are not that common. That is why I moved to classy wristwatch. I wanted to be different.

Wrist watch sold In Nigeria
Wrist watch sold by Jaminluxury.

Does everyone need to have these accessories?

Yes, mostly wristwatches. You can’t be in a business event and you bring out your phone to check the time, it is wrong. Not only business events, but also, you can’t be in a cinema and bring out your phone to check the time, that is also very wrong . You need a wristwatch in all event, you might not go for the expensive ones, but it is necessary you have a watch on your wrist.

Does everyone need to check time using wristwatch?

Time is essential… You need to check the time. Some situation will warrant you to not use your phone. For example, a student in an exam hall, he really needs a watch to time himself.

Wrist watch sold in Nigeria
Wrist watch sold at Jaminluxury in Nigeria

Are wristwatches not always expensive?

No, wristwatches are not expensive. It all depends on the type of wristwatch you can afford.

What qualities make a wristwatch good?

Four signs or qualities are used to recognize a good wristwatch.

1. Weight. 2. Swiss branding 3. The movement. 4. Accuracy

What sign or quality is the most important?

The Movement & swiss branding.

What is swiss branding?

A registered company that produces quality wristwatch. It has a label that is used to indicate that a watch was made in Switzerland. It’s a registered company that accept people who are horologist and sell their swiss branding too. To show the originality of the watch …

Must my wristwatch be from Switzerland before it shows originality?

No. We have some Nigerians who are horologist but am not sure if they get their swiss brand … I really can’t say more about this.

How do you then have access to these Swiss Wristwatches?

Travel to Swiss to get their product registered. I import them… And I also get from people who travel to get in bulk.

Do you encourage people to get those made by Nigerian horologists?

Yes, let us promote our people.

Do you have a brand for this business?

Yes… Still in the process… I have my business registered. The brand name is Jaminluxury.

Jaminluxury logo
Jaminluxury Store

Why Jaminluxury?

I wanted something different and unique, Also, I wanted a name that will be easily pronounced in various languages.

Tell us about Jaminluxury?

Jaminluxury is a brand that deals with luxury wristwatches, bracelets and rings. This brand was established on the 21st of November 2017. The brand had been registered under Cooperate affairs commission (CAC). With the RC: 2837147.

Did you start selling these accessories before November 2017?

No… I started selling these accessories in November.

Did anyone put you through the business?

No sir.

How did you now venture into the business without any support?

I do tell people when God ride with you, everything becomes easy… It really amazes me when I see how far Jaminluxury has gone… And the brand it just a year. This was how the idea came into being, my roommate does get wristwatches from Aliexpress, so I start importing from Aliexpress with very small capital.

How much did you start with?

I started my watch business with ₦15, 000… And I literally starved for the rest of the month.

Product sold at Jaminluxury.
One of the accessories sold at Jaminluxury.

What are the risks involved in your business?

The risk here is that you don’t know or see people that you’re dealing with. People that will help you ship in your package to Nigeria… You have to be sure if the watch won’t fade, so your customers won’t be angry with you. You also need to build trust in this business.

How profitable would you say this business is?

Very profitable if you’re smart.

Tell us your first experience when you started Jaminluxury?

My first experience was awesome…I made a lot of mistakes, losses, and also I did not publicize the brand, I just came out like that… So it was really hard looking for customers and most people were not turning up because the wristwatches were very common. My roommates especially Saw insulted me by saying “if you can’t get enough goods then stop”.The interesting part was that I learnt a lot from my mistakes and am improving. I will also be launching the brand very soon.

Adeshina Benjamin CEO of Jaminluxury
Adeshina Benjamin of Jaminluxury.

Tell us about your upcoming luncheon?

I am still working toward the launching. The first thing is to publicize the brand very well… I will need to get like 2 influencer person to help me with that. I need a photographer and a model. I want to show people how to wear their wristwatch. Watch etiquette .. I have so much to do during this luncheon because I want this to come out big … So wait for the bomb.

Have people criticised you before?

Yes … Very well… But I pay no attention to that. In building a solid business, you need to build a good reputation… That is the key to a successful business.

Why don’t pay attention? It may be a positive criticism?

If it is positive I give attention, and if it demands an apology, I apologize immediately and I learn from it.

Do you have a mentor or a brand you look up to?

Yes… I have a mentor and a brand that I look up too from afar …

What qualities make you look up to them?

These people are fathers in this business … They’re not newbies. Though the newfound brand am looking up to, he established his business 2017, but he’s a horologist…

Where do you sell your products majorly?

I don’t have a specific place, for now, I sell them in banks, campus. During holidays I make sales at Lagos.

Do you sell using social media?

Yes, I do. Lack of publicity. Low followers on Instagram which in-turn yields low sales are problems I face at Jaminluxury. I really need to build Jaminluxury Instagram account.

What keeps you going at Jaminluxury?

The passion keeps me going at Jaminluxury.

Any advice for people who wants to go into the kind of business?

My advice for people is that, you can start the business of your choice with low capital, you don’t have to wait to have huge capital before you can venture into business. Be consistency .. Have a motive. Don’t go into business because everybody is into it, study yourself very well. Pray well. When God rides with you, your business becomes a passion. Everything comes with ease…

Do you think it is important to have a mentor as an entrepreneur?

Yes… It is very essential… For a good business, you need a mentor. That the key to a successful business.

Adeshina Benjamin of Jaminluxury Store
Adeshina Benjamin of Jaminluxury

What’s your advice to upcoming entrepreneurs?

Be consistent. Believe in yourself. Have a solid motive, don’t do it because people are doing it, Do it because you found pleasure in it. Consistency build up a solid business.

What else do you want to say?

I want to thank Mr Oseni so much. I can be reached on Instagram: , facebook: and email at jaminlunxury@gmail.com

Otaiku CEO

InterviewStories was able to get across to Otaiku Yetunde Oluwabukola a natural beauty expert who happens to be the CEO of otaiku_naturals. She is a friend of Olaleye Nafisat Morenikeji of Namzafoods whose interview we have conducted at InterviewStories. She talks about taking good care of the skin and her journey into the beauty industry.

Can we know you?

I am Otaiku Yetunde Oluwabukola, CEO of otaiku_naturals. A student in the Department of Botany, University of Ibadan.

Which industry do you work in?

Skin and hair care industry or better still the beauty industry.

Tell us your journey into the beauty industry?

Well, my journey to organic products wasn’t predicted, I didn’t plan it, it just happened. It started when my friends begin to compliment my skin and hair and started asking what I was using.

What were you using?

Organics that I formulated myself, then it was just Facial cleanser then Black-soap.

Why did you formulate these organics yourself instead of using the regular ones?

I’m the type that loves looking good, I love been natural, I didn’t what to use any synthetic product that has adverse effects on skin, I wanted to make use of what was around me, and with the help of my parents and internet, of course, I came up with something that really works and with no side effects which were organic in nature.

Were you not scared of damaging your skin?

I wasn’t because I know my ingredients, they are natural and skin friendly.

How were you able to get those ingredients you used for the first time?

My mother and my boyfriend helped.

Why did you not keep using the product for yourself only?

Firstly it was because others wanted it too, they started requesting. Also, roughen face and skin is a common issue among most youths I could vividly recall how uncomfortable I felt whenever my face is rough, how in-confident I felt, others have these feelings too, so I decided to share my little discovery and make people feel comfortable and confident in their natural skin without bleaching or use what so ever harsh products.

How did you now venture into being CEO of otaiku_naturals?

Thank you, I noticed people were lazy about doing a homemade cleanser and soap not everyone could go through the stress so I decided to start making it for others and I will be paid in exchange.

Otaiku CEO
Bukola Otaiku, CEO of otaiku_naturals

So I picked up an existing brand name of my family (my parents are CEO of Otaiku Herbal Medicine for alternative therapy) which happens to be my surname. That was how I started.

Tell us your first experience selling the product?

Wow, it was accepted despite no label and proper packaging. I even got paid before I made the products. I used my first earned money to invest properly in it.

O.T.K 4 product of otaiku_naturals
Product Made By Bukola Otaiku

It was encouraging and as well as condemning. But then I decided to focus more on the encouraging path, just like the common saying ‘life is a phrase’ everything has stages.

What is the difference between selling as an individual and selling as a brand?

Selling as a brand is more official and formal, it will expand your business in a short while and give it respect. It also earns your business more recognition and trust from your customers. While selling as an individual will not earn much respect, sales are always fewer and mostly from family and friends.

Otaiku_Naturals Black Soap
Otaiku_Naturals Black Soap

In addition to this, selling your own brand is the best, it your future investment and sure it has more gain. It is a long-lasting sale. It could also be inherited.

How did you establish your brand otaiku_naturals?

Just as have said earlier, I came from a herbal home, not traditionalist, my parents are into herbal medicine, and I have been much exposed to naturals right from time, if just like a stepping stone for me. So I decided to grow on the family business and widen its course. That how otaiku_naturals was established.

How much did you start with?

I actually started with ₦300.

Was that not too small?

Yh u will think it is, I started with ingredients common around me, ingredients common and very effective but inferior to us all. My first package was in a perfume bottle. That was it; I actually didn’t have much capital when I started.

How old is otaiku_naturals?

It will be a year in May 2019.

Do you work alone?

Yes I do.

Why do you work alone?

I am still a student and still learning.

How many people regularly purchase your products?

I can’t count, God has been so good An estimate of 5 people in a week.

Tell us products at otaiku_naturals have?

We have

  1. Facial cleanser
  2. Natural black soap
  3. Glow body lotion
  4. Organic body butter
  5. Glow oil
  6. Face cream
  7. Sunscreen
  8. Moisturizing hair cream
  9. Black soap shampoo
  10. Natural leave-in conditioner
  11. Hair growth serum
  12. And Natural oil e.g carrot oil, lemon oil, orange peel oil, papaya oil, olive oil etc

Tell us about your products and who can use them?

Our products are 100% organic plant-based formula. They can be used by all; newborn babies, toddlers, youths and adults. Since they are made with natural ingredients bestowed to us by God for our use.

How can one take care of the human body?

Firstly, you need to cleanse yourself from microbes present in our environment. It is always advisable to bath twice a day in the morning and at night. At night, always ensure to use a mild facial cleanser before bed. And in the morning, ensure to use a sunscreen on your body before heading out, this is to prevent your skin from damage from the exposure to the sun. Ensure to eat healthy and balanced food and get at least 8hours sleep each day. Drink a lot of water to detoxify your skin.

Otaiku_Naturals Lightening Black Soap
Otaiku_Naturals Lightening Black Soap

Any beauty tip or advice for us?

Never pop a pimple, never go to made bed without cleansing your body and face, never be careless about yourself and also never leave your pillowcase unwashed.

Otaiku_Naturals Body Lotion
Otaiku_Naturals Body Lotion

Always use the right products, ensure good personal hygiene, be consistent with your beauty routine and allow your skin to breathe once a while( i.e not always apply heavy make up).

What problem do you face at otaiku_naturals?

Customers are not patient enough. Some people are always in haste to have their face all smoother in seconds which do not work that way. Everything takes time, Rome wasn’t built in a day. I face challenges in explaining this to some of my customers. They tend to forget that this is organics and not magic. Some clients find issues inconsistency, which I always pinpoint. Also, some organic materials are rare and not found here in Ibadan. Getting original essential oils and not diluted ones is another problem, that why I extract some of the essential oils myself so that the quality would be maintained.

Otaiku_Naturals Facial Cleanser Picture
Otaiku_Naturals Facial Cleanser

We are also faced with the problem of Implements and tools used in making production easier, faster and more productive. Most implements are expensive and not common for example the stick blender which is mostly shipped in.

How can these problems be solved?

Supports, sponsorship, investors and partnerships. Yes, if we are financially buoyant, we could maintain quality raw Materials, ship in implements, improve our customers’ service and educating them more effectively.

How do you plan to get all these solutions to workout?

These are part of the means I plan to do. I plan to write proposals to some certain influential people and join a cooperative society. I also plan to save more and of course, I will surely Pray to God for helpers.

What advice do you have for new startups?

Never give up, keep trying new things, keep the standard no matter what, keep learning more, always read more about your ingredients, life is a phase don’t get beat down, you will get there and pass there, keep growing. Thank you.

Do you have any role model in this business?

Oh yeah 3 of them. They are: Anike_naturals, organicsbymide and Afropelo Haircare.

Why do you see them as a role model?

Have seen some couples of naturalists in Instagram have them different and unique among others

CEO of Anike_natural is just 23years old yet her products are so classy and well packaged, I like the way their adverts and brands when you see her products you sure think they are imported, she’s formal, young and a graduate.

Organics by mide: Her products are captivating, she’s so creative with are things and she’s very jovial even in relating with her customers

And lastly, Afropelo haircare: She’s a fresh graduate of the University of Ibadan, she has been very helpful to me, her products to are of high extreme, she’s smart and very creative

Does every entrepreneur need a mentor and why?

Of course, we need mentors. So that we can be better, and have whom to look up to, having a mentor makes you want to improve fast so u can meet them and probably pass them.

What is most important for you as an entrepreneur?

Putting a smile on my client’s face, for them to look at me and say thank God I met otaiku_naturals. Customer’s satisfaction.

One of otaiku_naturals products
One of otaiku_naturals products

Do you plan to continue with otaiku_naturals in the future?

Of course yes.

How can people get otaiku_natural products?

You can order online via any of my social network media handles.
Reach on IG
Reach on Facebook
WhatsApp or Call Otaiku on

Do you have other anything to say?

otaiku_naturals is just starting, just stay with us. thanks to everyone that contributed to this growing brand. I would also like to specially appreciate my host, the person of Ifeoluwa Oseni (InterviewStories) thank you for having me.

Olaleye Nafisat Morenikeji, CEO of Nazmafoods

Olaleye Nafisat Morenikeji is a student of the University of Ibadan, Oyo state. She is an entrepreneur whose entrepreneurship is in the food industry. Nazmafoods is the brand she has built in the food industry. She had an interview with us at InterviewStories. We present the interview we had with the foodpreneur Olaleye Nafisat Morenikeji.

Can we know you?

My name is Olaleye Nafisat Morenikeji. I am a home cook, content creator and entrepreneur. I am from Ogun state raised in Lagos and a student of University of Ibadan in Oyo state.

What type of content do you create?

Food content, I take food pictures , write recipes and make food videos.

What is entrepreneurship?

Entrepreneurship is about passion and taking risks on that passion, entrepreneurship requires creativity, innovation. An entrepreneur has to be creative and open minded.

What do you do as an entrepreneur?

I cook, I cook to bring happiness to people, to make money and also teach other people how to cook.

Does that make you a caterer?

No, I’m not a caterer. A caterer provides food and drinks to a gathering or event. I’m a home cook/amateur chef which means I have passion for cooking, but I’m less skilled than a professional chef. Sometimes I do the work of a caterer,but I’m not a caterer.

Do you see yourself as a chef?

An amateur chef, because I haven’t acquired the skills and certificate to be a professional chef. But I’m working on becoming a professional after I graduate. I have to go to a culinary school to become a professional.

What skills do you need to be a chef?

To be a chef requires a lot of skills which includes knife skills, plating skills, methods of cooking different foods, knowledge of ingredients, learning taste of ingredients, mastering how to manipulate the ingredients, mastering recipes .

Do you work with a chef?

No, I work on my own

How did you acquire your skills?

I learnt most of what I know on social media, especially YouTube. I learnt a lot of continental and local dishes by watching YouTube videos, I learnt how to plate food on Facebook food groups.

Then, during the student union strike in my school in 2017, I did an amateur diploma course on continental dishes which improved my skills.

What then makes you unique?

I’m very creative and make unique foods that always stands out. I provide quality and healthy home cooked food to people and it makes them happy.

Recently I developed a pizza recipe that makes pizza affordable to everyone. It is pizza in a very mini size and still taste like pizza!

Nazmafoods Pizza
Nazmafoods Pizza

Where do you get your customers/clients from?

For now I only sell to students of university of Ibadan and few outsiders. I post adverts on social media especially WhatsApp, advertise in classes to reach out to them.

Do you have a brand name?

Yes I do. My brand name is Nazmafoods.

What other products do you make apart from pizza?

I make beef burger, chicken sandwich and fish sandwich.

Can anybody eat these foods and what nutritional value do they offer to the body?

Yes, these foods are comfort foods that most people consider unhealthy, but Nazmafoods makes sure the foods are balanced by adding vegetables, and using the best ingredients .

Burger, sandwich, and pizza are good sources of Iron, Carbohydrates, and Protein.

Nazmafoods Beef Burger
Nazmafoods Beef Burger

Some people can’t eat cheese which is part of the recipe for burger and pizza. They can’t eat it because they are milk intolerant, so I modify the recipe for them.

Is this business profitable for you?

Of course it is, there’s no business without profit, and loss! Though it was challenging to make profit because I had to balance the quality of food with the price and make it affordable for students.

How long does it take you to make these products?

It doesn’t take me less than 12 hours. Because I’m still in school, I don’t have lots of tools, so I have to make preparations ahead. I use about 7 hours to prepare, about 5 hours to assemble the foods.

Nazmafoods Chicken Sandwich
Nazmafoods Chicken Sandwich

Why does it take that long to prepare?

Like I said before, I have limited access to space and tools, because I’m still a student staying in a hostel. And the ingredients I use for my foods are scarce here in Ibadan, so I have to prepare ahead. But I’m working on getting more tools and space.

What challenges do you face as an entrepreneur?

My major challenge is balancing price and quality. Also, making my products affordable to students. Other challenges include not having access to ingredients like cheese; I only find it in two stores, and also balancing my education with my business. But I’m handling them pretty well.

Is funding not a problem?

It is, in fact it is another major challenge

How have you been able to make sure these problems do not limit your business?

I prepare ahead, that solves a lot of future potential problems. And to balance business with education, I only sell on weekends.

Tell us your first experience?

My first experience was making chicken and fish club-sandwich for sale within my department, and it was well received, and that was how it started. I made just fifteen sandwiches that day. I sold all before the mid of that day.

Did you make loss that day?

No, but I didn’t make profit either, I made exactly the amount I invested

What lesson did you learn from that experience?

It was my first ever actual business experience, and it was really exciting. I learnt that one just need to start something, if you have an idea, passion, starting something even without enough resources will open you to more opportunities. I also learnt people really love good food and that food is the key to every creatures heart. It makes them happy and makes me happy too.

Namzafoods Products
Namzafoods Products

Tell us your most disappointing event you had since you started Nazmafoods?

My most disappointing event in the food production was a department excursion which I invested a lot of energy, time into and then I was able to sell just four out of fifteen sandwiches.

My most disappointing event for my content creation was losing an SD card containing lots of food pictures and videos. This events were painful and I felt like quitting then, but I didn’t because I’ve learnt that failure is part of growth, it makes me better.

After those events, I worked more on my food prices, and I invested more in storage and backup for my contents.

What keeps you going on?

My passion for cooking! and the smile I see on people’s faces after eating my food. I feel cooking is my way of communicating and sharing love and happiness to the world. Also, my determination to have a long-lasting brand that will leave an impact.

Olaleye Nafisat Morenikeji, CEO of Nazmafoods
Olaleye Nafisat Morenikeji of Nazmafoods

Do you work alone?

Yes, but recently I’ve been making large quantities of food , about hundred, which was really challenging. So I’ve just employed someone who would work with me next semester. And I’m also working on employing a delivery man.

Will you be paying them?

Yes, of course.

What future plans do you have for Nazmafoods?

Nazmafoods is already on its path to the future. It is going to be based on what it is already, it is only going to expand more.

Do you have investors?

No, I don’t…… I’m already in alliance with some individuals, but it is not official yet.

How long have your business existed?

It’s been a year and a month now.

Describe your experience and journey?

It was very exciting and I learnt a lot.

How did you raise funds to start your business?

I used personal savings. I then invested the capital with the profit to produce more .

How much did you start with?

I started with five thousand naira.

Do you think you could have raised more to start the business?

I am a student and I was not working, it was just enough to start! Though I had to borrow machines for the production.

What did you use the five thousand naira to purchase?

I used it to buy ingredients to make fifteen sandwiches

Which industry do you work in and what advise do you have for entrepreneurs that want to join the industry?

Food industry. My advice for entrepreneurs that wants to join the food industry, whether food production, food content production on social media is to START! Its really challenging to start because you might feel you do not have enough capital, resources…. but in the real sense, you might not need much to start something. And practice, consistency is also really important in the food industry.

Does every entrepreneur needs mentor or mentorship?

If mentor here means someone you look up to and learn from, then yes, there’s always someone we look up to.

Do you have a mentor?

I have four mentors.

How can young entrepreneurs raise funds?

I raised my funds from personal savings, so I’ll advice them to save from their allowance from their parents, or from their salary, if they are working. And they can also get sponsors and investors.

How can one know the kind of entrepreneurship industry one can venture into?

Your passion determines the industry you can venture into.

What are the risks associated with entrepreneurship that you have experienced?

Losing money, not making profit, running out of ideas.

How can people contact you?

Odewole Faith Ayanfeoluwa of sofac_photography

Odewole Faith Ayanfeoluwa is a student photogrpaher. He owns the brand sofac_photography where they make people smile. We interviewed Odewole Faith about how his journey began and where his passion for photography has taken him to. Read the Interview with him only at InterviewStories

Can we know you?

My name is Odewole Faith Ayanfeoluwa, a student of Ladoke Akintola University of Technology , Anatomy Department. I am a photographer based in Ogbomosho, Oyo state.

How did you venture into photography?

Ladoke Akintola University of Technology (LAUTECH) embarked on a strike action for some months and it was so tiring and frustrating…I then went home and looked for what will make me happy and at the same time, I will be doing something creative so I browsed and made a list of things I could do,I marked photography out at first honestly(I didn’t really like it)…But have always had an eye for amazing pictures. That was how sofac_photography came into existence.

Did you learn photography or you just picked the skill naturally?

I had to learn for a few months in Ibadan… I kept on working on myself through online tutorials too, that’s what hastened my growth actually

Did anyone put you through the profession?

I had to pay to learn from an already established photographer in Ibadan

Which equipment do you use in photography?

We have a lot….Basically the camera is the most important, we also have speed lights,soft box,tripod stand,reflectors, diffusers,trigger less I forget u need a computer system too just to mention few.

How were you able to get equipment?

The thing is you can get everything once its gradual…one leads to another. If you have the Money then go for it…but if not you’ll get them from your income. I started with borrowing camera from my school mum,all thanks to God and her. Then I started buying other stuffs

How much did you start with?

Actually my story is funny, like I said you need a camera basically then a system. But i started with around one hundred and twenty thousand naira (₦120, 000).

How were you able to get the money?

My parents were supportive… Through them basically because I had no source of income then.

Tell us your first experience as a photographer?

It was really funny,it was the first time I was nervous and really scared. I was still a novice,but to an extent I could snap reasonable pictures….not until my Abuja experience,I went with two other photographers

That was what helped my advance in my journey of photography.

Tell us your Abuja experience?

I was privileged to go to Abuja last year with a TV crew(ballspedia TV). I was with two other photographers on that trip,the trip gave me more experience and it opened my eyes to a lot of things in photography.

Is photography profitable?

Yes it is.

How much have you made from photography?

Depends on how frequent you get job and when you u are good people will patronize you frequently.

Do you think people should choose photography because of the money?

No. Photography should be chosen based on passion. If its not passion it will soon fade off

What qualities makes a good photographer?

Humility, Patience, Good relationship with customers. I am also a a professional. These are qualities that I have and I have also demonstrated while working as sofac_photography.

Odewole Faith Ayanfeoluwa of sofac_photography
Odewole Faith Ayanfeoluwa of sofac_photography

What problems do you face as a photographer?

Funding and time are some of the problems Odewole Faith Ayanfeoluwa faces at sofac_photography.

Time could be a major problem…you will need to take the pictures and edit and clients will be on your neck. Inadequate fund can frustrate a photographer when trying to get equipment to work with

What do one need to be a better photographer?

You just need all necessary stuffs that’s all….your productivity is not really based on the equipment but on your skills personally(I mean how well you can manage the stuffs you have).

What is your brand name?

Sofac_photography.

How can young entrepreneurs raise funds?

One of the hardest things to do while starting up is raising funds actually but I’ll propose you get people who believe in your dream(investors), they can invest in your business based on agreement

Also,they should know that they its w be always rosy,there are twists and bends to this job and we relate to customers according to their different status…..Be flexible in short.

Do entrepreneurs need to have a mentor?

Sure, you need a source of motivation,it must be someone you admire his works that is also better than you.

Advise for student entrepreneurs?

The normal thing people say is that be hardworking and all that but it doesn’t just work like that…. Basically I feel they should put God first and be creative, humility is key and they should use the people around them gainfully… You can’t be everywhere at all times.

How can people contact sofac_photography?

WhatsApp 08166720499

Instgram @sofac_photography

Olla Boluwatife, CEO of Ownasite.com.ng

Olla Boluwatife owns a creative agency that provides web solutions for businesses. He talks about services they render at Ownasite, how he got his first job as a web developer and a lot more. We have his interview at InterviewStories. Olla says Ownasite will be a leading web design agency in Nigeria in the next five years and he is working towards it.

Can we know you?

My name is Olla Boluwatife Joseph. I’m an entrepreneur, a web developer, a software developer, a Search Engine Optimization(SEO) expert and internet marketer. I currently run a creative agency (@ownasite) where we provide web solutions for businesses.

Tell us about your agency?

Ownasite is an internet company. We bridge the gap between businesses and technology. Our website address is ownasite.com.ng.

What web solutions for business do you provide in your company?

Businesses have evolved from the brick and mortar structures into the world wide web (internet). We believe that at this century if your business is not online then you’d soon be out of business. Our services are not but limited to the following:

  • Web design & development
  • Internet marketing
  • Software development
  • Branding
  • E-commerce

How did you start Ownasite?

I just graduated high school when I delved fully into web development. I launched in the year 2015 under a different name (Jose webs) but later re-branded and started operations fully in 2016.

Olla Boluwatife, CEO of Ownasite web agency
CEO of Ownasite

What were the challenges you faced when you started?

The major challenge I faced was trying to set up the business structure. Also was struggling to enhance my skills as well as convince prospective clients that I was capable of providing the services I said I would. The truth of the matter was that I was learning on the job. We all know that no-one is an island but there are certain skills required to start up a business. I didn’t know that then. I didn’t have enough skills but I had the passion and that kept me through.

Is your business registered?

Yes.

How easy was registering your business?

Quite easy. I have someone who does it and the process was quite smooth.

How did you get your first job?

It was through my brother. He referred to one of his friends who needed my service at that time. Although I was inexperienced. I believed I could pull it off and it ended up really nice.

What were the challenges you had when you took your first job?

I was in school then (The Polytechnic, Ibadan). Firstly, trying to balance work with lectures. Secondly, power supply & the internet. It was of short supply.

Are you proud of the service you rendered then?

Yes, I am. I always strive to give my best to my clients.

What makes your customers like the service you render?

I put my customers’ interest at heart, I also communicate and relate well with my customers, and try to provide the best quality service I can.

How much do you charge per service?

I have pricing plans based on the kind of services I offer. My basic-est plan for web design service starts from N80k.

What about other services?

They aren’t fixed. The price depends on the customers’ needs. Let’s take for example software development. We have different kinds of software. It could be an inventory software, accounting software or hotel software. Each software has different features. Those features determine how much I’d charge. A customer might want something simple and basic, another might want advanced features.

Olla Boluwatife an entrepreneur

What problems do you face regarding your business?

As of now. It’s power. The amount of money I spend on power supply every month is really high compared to the number of customers I get. I also do not have a huge customer base as of now.

What motivates you to do more?

I’m passionate about creating solutions for people. Even if I don’t get paid for it. I feel very happy doing these things. I believe sooner or later. I’d breakthrough!

Has anyone invested in your business?

No

Does your business need investors?

I don’t think so

Does every business need to be online?

Yes

How can one establish an online presence?

The first step which is easy and free to do is to be on social media. Then if you need to add a bit of professionalism then you opt in for a website. But it’s not just about having a website. It’s about communication.

What is the difference between a blog and a website?

Blogs are dynamic. The contents are updated frequently. Websites are static in nature, the contents are organized in pages. A website is where you’d get every needed information about a particular business. A blog is a medium of communication between existing business and it’s customers. Or prospects. However, blogs sometimes are parts of a website.

What makes a business successful?

Customer relations, having agood product or quality service with a strong marketing strategy. You can’t afford not to have those qualities.

Where do you see Ownasite in the next five years?

A leading web design agency in Nigeria.

Do you have a mentor?

I have mentors. I watch their videos. I’ve taken some of their courses, I’ve interacted with some of them and they’ve been really helpful. With a mentor, you can never totally go wrong.

How can startups get funds?

Angel investors, crowdfunding, venture capitalist, loans.

Can you talk about each of them?

A venture capitalist invests in the early stages of your company in exchange for an equity share. You can also visit your bank or reach out friends & family to get loans for your business. Angel investors differ from Venture Capitalists although people confuse the two together.

While angel investors can take an equity share of your startup in exchange for their investment, their funding can also be exchanged for convertible debt. These investors are usually entrepreneurs. Although money is their motivation, they are more likely to be genuinely interested in your business. If you find the right angel investor, you may benefit from their expert advice and management skills. You can also take advantage of the resources available to you online by using crowdfunding websites to raise capital.

Olla Boluwatife, CEO of Ownasite.com.ng
Olla Boluwatife, CEO of Ownasite.com.ng

What advice do you have for young entrepreneurs?

Keep doing what you do. Be persistent, be consistent. Forget about the money, it’ll come eventually. Get the needed skills and I’d see you at the top🔝. You can contact me on

CEO of Da Elementalz Business Enterprise.

Adegoke Umar-Al-Faruq Idowu is a student of University of Ibadan. He is a tutor and the founder of DA ELEMENTALZ BUSINESS ENTERPRISE, a company that is into importation and exportation. Adegoke loves what he does and advises young entrepreneurs to look before leaping into the harsh business environment of Nigeria. We at InterviewStories recently talked about some of the things he does and he gave his responses. Below is the interview with Adegoke Umar-Al-Faruq Idowu popularly known as Umerium.

Can we know you?

I am ADEGOKE UMAR-AL-FARUQ IDOWU by appellation, a medical undergraduate student of University of Ibadan, from the department of Environmental Health Sciences, faculty of Public Health, college of medicine, UI.

What do you do?

I’ve been a tutor, who tutors in different tutorials for both A-level (Cambridge, JUPEB and IJMB) and O’level (JAMB and WAEC) for the past 5 years and still ongoing. Also, I’m a computer operator and engineer who deals with software.

Recently, I became a legitimate importer and exporter to Nigeria and different countries. I am also the founder of my organization: DA ELEMENTALZ BUSINESS ENTERPRISE which deals with the importation and exportation of goods across the globe.

Tell us a little about your tutoring days

I started tutoring at a very tender age. I was in SS2 when I started teaching a JAMB class. It was as if it were my gift or talent because I’m naturally endowed on how to teach. At first, it was very challenging because of my stature, but the tutorials of nowadays no longer consider all those. What they need is how knowledgeable you are and if you can deliver, which I have pretty much did. The students were also challenging, posting konk questions to me; but I always maneuvered my ways, and they always respect me. By the time I finished secondary school, I had already gained the experience, so O’level classes were no longer challenging. I was introduced to A-level but was scared at first.

I had to reject it first, then went to buy all the A-level textbooks: Biology and Chemistry, read them thoroughly, internalized them, and practised with my junior ones and friends before I later contacted them.

I started with an A-level center named Classic Advance Level Centre. I performed very well there so I was invited to Krystal Edge Perversity to take advance classes also. So from there, I moved to other centers like EAC, WINNERS Advance Centre, DISTINCTION PERVERSITY etc.

What lessons did you learn from tutoring?

Hmmm… What can I say??? There are many lessons I learnt. But in summary, teaching in general makes you know more and make you do many researches. It gets you accolades and connects you to many places. I’ve travelled to two (2) different states due to tutoring.

Adegoke Umar-Al-Faruq
Adegoke Umar-Al-Faruq Tutoring Days

Then I learnt you should hold and be confident enough in the things you know. Don’t let people know your weaknesses. I was introduced to winners advance centre two years ago. My friend told me that I should be prepared that the students are very good. He was trying to instill the fear in me but I was like, “Is it not to teach? Since it is not teaching lions, I won’t be scared …” I got there and met the coordinator … so we discussed and everything. It got to the point where he asked me what aspect of chemistry and biology I took.

Actually we had four aspects for both, and I could only take two very well. But my guy had hyped me a lot in front of the man. I didn’t want to fuck up. So I told him, “Any aspect, I’m OK with it.” Knowing fully well that if he’d picked the aspect I didn’t know, I’d have flopped. But I was so full of myself, and showing the boldness and confidence. The man was surprised. He said that all the teachers he had there always chose the aspect they could teach. Very fortunately for me, he chose the aspect I knew most. I was hyper-actively happy. I went to the class and delivered an outstanding lecture. The man and the students still respect me today.

Were you paid when you were tutoring?

Sure … I collect my money per hour.

Tell us your experience about importation and exportation business

We had a strike in school. When it was getting to two weeks and I noticed that it was really going to take longer, I decided to learn something new to my handiwork. So a friend introduced me to the importation business. I was really amazed and interested. Because to market and broadcast was something I could do very well. But what discouraged me first was the bill to learn the business. I ran. Like, I asked him where I was to get 60k to learn just the basics. I went home to make research on it and found out that the training is even 100k+. I had to go back to him. But I told him that I will be paying in installments.

So that was how I started the business … I borrowed money, was in debts … seriously, during my training days. The training went so smoothly, because I had a sharp memory and knew how to adapt to things easily. So I easily grappled with it and passed all the tests.

I finished the basics of the training and started with advertisements. I started the business with zero capital. Yes … because I couldn’t afford to owe again. So … it was really hard for me, because people and customers wanted to see the goods before buying. And I didn’t have the capital to bring down the goods. Plus, I was in the school environment; I couldn’t really sell expensive stuffs, because all products I got were directly from the manufacturing companies.

I transacted with the CEOs. So getting just one of their products was even more expensive … because they sold in wholesales. But I kinda had a convincing power. So I was always able to get one. But there are some companies that can’t sell just one. They have their respective MOQs (Minimum order quantity). So I continued with my adverts, paid for some. Alas! Some of my friends decided to try me out. And they paid before I made their orders. At the end of the day, the profit on my first order was able to cover all my debts which was close to 100k.

They also referred me to some people who had boutiques. That was actually what made me blow. The two boutiques ordered for bulky goods that were really profitable. The profit I had I used to learn the premium stage of the importation training. Because I really wanted to have a verse knowledge about it. That sapped out another huge money.

What made your first attempt to be such a huge success in the business?

Actually, I was just following the instructions I learnt from the training and improving on it.

Are you saying people need to be guided before they venture into a business?

Smiles. We all know business is a risk. Knowing that fully well, you now want to venture into it without having a full knowledge about it? Then you are working towards spoiling it and will be in huge debts. Only if you are just lucky and God just decides to help you out. To cut the long story short, I furthered my training. I became an agent of many logistics companies, got my own store in China. I now deal with other countries like the USA and Russia for some wears like suits, then Malaysia for some materials, and UAE (Dubai) for jewelries.

What is the most important thing when starting a business?

Hmmm … the first thing is to have a full knowledge about it; the right source to learn it; people that know about it, that can guide you and correct you … and then your own personal interest in the business.

Do the people that used to patronise you when you started still do?

Very well, sir. You know people like quality things, no matter how expensive they are. Yours is just to give them the quality material so that you will not destroy the trust and your reputation.

Is importation and exportation what you do at DA ELEMENTALZ BUSINESS ENTERPRISE?

Yes … of different categories of goods, speaking of fashion as a whole … telecommunications as a whole … then gadgets and appliances and a whole.

Which categories of goods do you deal with?

Speaking of fashion, we have wears, shoes, jewelries, cosmetics and others. For telecommunications we have phones, tablets, desktops, latops and other related telecommunication devices … speakers, home theatres, bluetooth devices, electrical appliances, string appliances like guitars, musical instruments in general and many other things.

How do you deal with bad stocks that were shipped to you?

Smiles… well, I give thanks to God Almighty. None of my products has been fake. That’s why I said earlier, that you should know the right source to do your business. For me to use that huge amount of money to learn a business, it’s not something small.

What if the products got damaged?

Well, you asked “what if”. None of them has been damaged before. So I can’t really answer that question. I’ve not experienced any hazard so far in this business.

Who are your major customers?

The entire populace. We deal with wholesales and retails, globally. Presently, we are working on some goods which have to be exported to Ghana.

Do you have a physical shop?

Well, we are still working on that. But presently we have a destination where customers can meet me.

Where I keep the goods, that I see as my office, is at 26, Oke Oriowo, Off Alhaji Taiwo Street, Kajola Agbowo, Ibadan. The second destination is not permanent, because I can leave there anytime. And that is Sultan Bello Hall, University of Ibadan. Ibadan.

Did you leave your tutoring job?

Nope. I’m still doing it. I do not think I can leave it. I love affecting people’s lives positively. I do it for the pleasure I derive from it, not because of the money. The money is nothing. That’s why I decided to learn something and add to it.

Do you have people who work with you at Da Elementalz Business?

Yes. Presently I have three. But all my friends are my marketers; they receive discounts on every customer they bring.

Are they family members or paid staff?

Paid staff.

How are you able to manage all these together with your academics?

Smiles… Well, it’s a very good question. Firstly, tutoring is never a challenge, because it’s academics. So it is even helping me the more. But in the case of the business, I exploit the fact that we are on strike to create grounds and a base to make friends and meet customers. But in general, it has not been easy. I was able to cope. That is what makes a man. I was able to manage the two efficiently.

Can you lend people money from your business?

Presently, NO. Coz all the profits I realize in the business I invest. In fact I want to move to the higher level, but the capital is not enough yet. And as a result, I’m running an investment forum to bring in people to invest in my business. That’s where I’m currently at.

How many people are into this business apart from your staff as a result of you?

Sure.. We offer a monthly mini importation training online or physical, depending on the persons interest. And we have done three training successfully of which each is like 20 students and above. So I can say I’ve built over 50 legit importers.

Were they paid event?

Sure.. Definitely.

Do you see someone starting an importation and exportation business as a threat?

Well, it is of two sides. If I see that he/she follows the right source, I will see him/her as a partner and try moving close so that we can reason along. But if the route is the wrong one, then I see them as a threat. Because they always break my market. Although they sell the same product, but of different quality. Like, when I get a product worth ₦12,000 from the company and I decided to sell for ₦15,000. When a customer sees that that same product goes for about ₦8,000 somewhere else. People won’t know the quality stuff until they try them. So the risk is too high.

How can people invest in your investment forum?

The minimum is #100,000. And they will receive a discount of 30% in a duration of 4months max. It will be a team of ten men. Because the budget is #1M on each category of goods. But if I don’t have close to 30 entries.. Then I know how to split the money on different categories of goods.

Jewelries at Da Elementalz Business Enterprise

How do your investors benefit from the investment?

30% of 100k is 30k.. Meaning they are receiving back ₦130,000 in that duration. And that is the minimum.. It can be more if the profit made on the goods are up to 100%. But in business, one just needs to play safe. So that one won’t be in trouble and debts.. And this thing is a lawyer agreement.. So I have to be extra careful.. Considering the hazards in business.. I might think I’m gonna make up to 100% profit and turning out not to be so. Then I’m in debt

What mistakes have you made in this business that you regretted ever making?

Hmm… Let me see. Yes.. There was one.. I got a product for a customer who hasn’t paid. The product was for a Nigerian but the customer is yet to pay, till now. Since then, I stopped payment before delivery. That’s the only thing I can say I consider as a regret.

Do you have an online presence for your company?

Sure… We transact online. IG page: da_ebsenterprise, FB page: DA ELEMENTALZ BUSINESS ENTERPRISE and presently, we are working on our website where customers can place orders and pay online directly which is 55% complete.

What advice do you have for young entrepreneurs?

Well… Business is a game of risk. So stop thinking of the possibility, just do it. You won’t know until you do. While you are still busy thinking people already do what you keep thinking about and they are making it. And before anything, put God first and be religious about it. I’m a Muslim. I pray very well and do my things Islamically. I believe if we put religion in everything we do, we will surely succeed. Then they should know what they want to venture into very well before doing so.

CEO of Da Elementalz Business Enterprise.
CEO of Da Elementalz Business Enterprise.

Do you think Nigeria is good for business?

Wow wow!. That is an understatement sir. Nigeria’s economy can never be consumed by businessmen or businesswomen. Just get your marketing strategy right and you are good to go.

What do you want people to remember you for?

My uniqueness.

Do you think people need to hear about stories like yours to be motivated to do stuffs?

Well… I’ve always being a motivational speaker and an orator. So why not ? Like I said – I love impacting lives.

How can people contact you?

If my story can change lives, I will be super happy. My active line is +23470-6822-4976

Entrepreneur Edoka Idoko

Edoka Idoko is a Nigerian who is a change maker. He is a business strategist and an entrepreneur by passion. Born and raised in Northern Nigeria, he has developed himself to be a man whose service is required by thousands of Nigerian.

We at InterviewStories were able to hear this great man story. He is a man of great business experience.

Can we meet you?

My name is Edoka Idoko, Educationist by training and entrepreneur by passion. Born into the Family of Mr./Mrs Idoko, third child out of eight. Born and raised in the ancient city of Kano, schooled in Benue state university and currently resides in Lagos.

Who is a business strategist?

A strategist is one that defines the end from the beginning, then develops a road map to the targeted goal. I see myself as a business strategist.

You happen to be the founder and CEO of Nigeria’s leading online food store ojireh.com. What Made you venture into online food store?

I’ve been active in agro-commodity business for about 3 years prior to the birth of ojireh.com and my drive is to close the gap between the farmer and the customer. I believe this will boost business for the local farmers in our rural areas.

What problem did you have in mind to solve when you started ojireh.com?

I am passionate about helping small businesses succeed and yes I strongly believe that with the help of Technology, the customer living in, for example, Texas in the US should be able to shop from mile 12 in Lagos or any other part of the world. We are working on this and we will make it happen.

What challenges did you experience when you started ojireh.com?

Funding was the major challenge I had when I started ojireh.com.

Funding….funding…funding.

Funding is the act of providing financial resources, usually in the form of money, or other values such as effort or time, to finance a need,

How are OjirehPrime Financial Services  Limited and ojireh.com related? 

We started ojireh.com in Nov 2016 from a faulty Samsung tab whose battery lasts only 30mins and by 2017 after one year in business we noticed 96% percent of our customers made payment via bank transfers, we sent a mail to them all to enquire why and the response was

sorry we can not expose our bank card details.

Note:You can’t withdraw money just by knowing an account number.

It is the quest to address this problem that gave birth to OjirehPrime and even at that we had no idea we were stepping into Fintech until we launched the card. Today both companies are separated as Ojireh Versatile Trade solutions Limited (e-commerce) and OjirePrime Financial Services Limited (Fintech).

How did you start OjirehPrime?

Upon our quest to build payment solutions for our customers which lead to the birth of OjirehPrime card, we realized about 65% of Adults in Nigeria and an estimated 25% of the Adults in Africa do not have a bank account. This discovery opened our eyes to a bigger problem that needs an urgent solution. This discovery confirmed to us why online businesses struggle in Nigeria and Africa at large. Reality is If online businesses would grow in Africa, then Financial inclusion must be a top priority this is where our vision of banking unbanked Africa was birthed.

OjirehPrime card is not connected to your Bank BVN and can be used online and on ATM
OjirehPrime card is not connected to your Bank BVN and can be used online and on ATM

Have you solved the problems you wanted to solve when you started OjirehPrime?

We are on a mission to drive financial inclusion in Africa, it is a long walk but we have taken the first step in the right direction.

OjirehPrime ATM card
OjirehPrime ATM card sample

Can a minor get an OjirehPrime card?

Yes, under the supervision of parents or guardian. The card would help parents teach their children financial management.

Team Behind Ojirehprime

What did you learn being a Fintech company CEO?

Learning to me is a continuous process but I would rather use the word “discovery”. If you ask me, I discovered that if we don’t drive financial inclusion is a major bedrock for any economy to grow.

Can I use my Ojirehprime card anywhere apart from ojireh.com?

Sure, from ATM, POS, online and globally.

Edoka Idoko, a change maker
Edoka Idoko, a change maker

Who is an entrepreneur?

Anyone who has a mix of Passion, guts, risk and willing to fail forward is an entrepreneur.

What is the most important skill you do not have that you have to pay for in your company?

I can’t code but it’s fine.

What do you think about competitors?

I don’t notice them, I keep my eyes on my goal.

Why does your company stand out from others?

OjirehPrime card is not connected to your bank account, it does not require your Bank Verification Number (BVN) and can be funded from any bank.

Have you ever reconsidered being an entrepreneur?

Yes, it gets tough somethings but we have to keep pushing. We’ve gone too far to turn back.

Should student entrepreneurs be given grants to support or start their businesses while in school?

Sure yes. The earlier you start the better.

What do you regret not learning or knowing while in school?

Corporate finance. But am learning fast on it.

What do you think about partnership or collaboration?

I am a strong advocate of partnership and collaboration. That’s the fastest way a startup and scale up.

Have Ojireh.com won an award?

Yes. Ojireh.com was awarded top 100 emerging SME’s in Nigeria by Connect Nigeria in partnership with Union Bank

What advise do you have to the struggling youth in Nigeria?

It is possible. Do not give up as there is no award for a man that gives up. Go after your dream 

How can people contact Edoka Idoko?

edoka.idoko@ojirehprime.com​ or 08065490731